Tourism is one of the biggest industries in the world, Scotland alone saw £8.8 billion in revenue by September of last year and the UK as a whole is forecast to see £26.9 billion in visitor spending in 2018. Now that is a lot of money but what can your business or attraction do to bring in these customers and also what kind of experiences can you offer that truly set you apart from the competition?
Last week we looked at where virtual reality would be going in 2018. This week we’re going to explore where it’s sister product, augmented reality, will be heading this year. AR, like VR, has myriad applications that we’re discovering every day and with that said, here’s the Top 5 things to look for in AR in 2018. 1. Accessibility The main problem with technology like this is getting your hands on it.
With some very interesting announcements to start the new year off, VR tech is set to take 2018 by storm. 2017 saw VR pick up some serious momentum with great game releases and new applications being discovered all the time. What new trends will we see and what trends from last year will continue in 2018? Here are 5 things we think you should keep an eye out for in VR in 2018.
Let me introduce you to the wonderful world of Snapchat Lenses. Snapchat Lenses is a development tool released yesterday (14/12/17) by Snapchat that allows creatives, developers and brands access to their powerful Augmented Reality API. Now anyone can bring their ideas to life on Snapchat. How it works Once you have built your immersive AR experience and it has been submitted with Snapchat Lenses, it will be given a unique barcode, called a Snapcode.
Education is one of the fundamental bedrocks of the world today. It’s impossible imagine what the world would look like without it. But yet for something so intrinsic to our society, the methods of teaching often feel like they haven’t evolved as rapidly as other principles. The launch of the home Personal Computer, alongside the internet, was the last big change in our education methods. We could share and receive information from anywhere instantly.
One of the main limiting factors that mobile VR faces in its current state is the lack of positional tracking that the experiences have. 3 Degrees of Freedom (3DoF) is as far as these applications go, and whilst it is amazing to be able to have this on a mobile, the next iteration blows it out the water. 6 Degrees of Freedom (6DoF) is what really separates mobile and desktop VR, it provides users with a less motion sickening and far more immersive platform to consume VR.
If you’ve not heard of Gamejams, read on. NATS has, and they’ve been discovering just how much fun we have at Pocket Sized Hands – where we make games! Gamejams usually take place over 20-40 hours in which developers team up to create games and tackle new design ideas based around a certain theme. NATS, with Abertay, recently hosted Serious Gamejam 2017, giving us the opportunity to create a prototype application focusing on education and how air traffic controllers work in an everyday environment, including the hazards and problems they may encounter.
Bringing our game Honeypot Espionage to the Imagine Cup UK Finals was an exciting and intimidating experience. Last year the Imagine Cup had different Categories for the competition. Games, innovation and World Citizenship. This year, these groups had been scrapped in favour of combining all of them into one. We were nervous and a little anxious because of this. Our game would be in the mix with fantastic applications that had potential to make a real difference in people’s lives, whether in healthcare, agriculture or education.