Augmented Reality has become a massive part of our everyday lives, from playing games such as Pokémon Go to interacting on social media with Instagram and Snapchat filters. In this blog we’ll look to the future and discuss the biggest trends in 2019 in the augmented reality space. Mobile AR The mobile AR market is large and will continue to expand in 2019. The fact that hundreds of millions of people own a smartphone of some kind means that there are hundreds of millions of people already with AR ready devices.
First teased under the name of ‘Project Santa Cruz’, the Oculus Quest is a new VR headset from Oculus set to be released early next year in spring 2019 for around $399. In this blog, we’ll layout everything you need to know about the Oculus Quest and why it’s so important for the VR industry. The Facts The Oculus Rift has been a key figure in the VR space for a while, rivalling the HTC Vive, with both being powerful piece of hardware for games and other applications.
Mental health is a massive issue, with many people suffering from some sort of mental health issue. In the past we’ve spoken about using VR in the healthcare industry, mentioning VR’s use in exposure therapy. VR can treat multiple different mental health disorders, from agoraphobia to arachnophobia. In this blog, we’ll explore just 5 of the many ways in which VR can be used in therapy to help patients with mental health issues.
As technology has advanced, so have the ways in which we educate and tell stories. From interactive stories and games that engage and educate, to VR and AR being used in museums to create unique experiences. Recently, there has been a rise in the use of AR and VR in museums with history museums, science museums, heritage sites etc, taking advantage of augmented and virtual reality technology to teach and educate their audiences.
Using AR and VR for events and conferences to better engage and market to attendees, is becoming a more frequent occurrence. Using AR for conferences and events allows businesses such as marketing companies can market products using AR technology. Using VR for conferences and events, companies can engage those attending the event through virtual worlds and VR experiences. Using VR for events and conferences VR can provide a diverse range of virtual experiences, with various various sectors now starting to adopt the technology and apply it to their respective businesses.
When people think about augmented reality, most think about Pokemon Go or Snapchat . AR has various uses though; visualisation and marketing are just a couple of different ways AR can improve various industries around the world, the architecture industry is no different. Augmented Reality or AR consists of digital objects that integrate and interact with the real world. An example of an augmented reality technology is a recent project by Pocket Sized Hands, Follingsby Max AR.
Storytelling has always been at the heart of everything we do, from entertainment to journalism, from the values we instil in new generations to how we convey our memories. As technology has affected our daily lives, its impacted the ways in which we tell stories. Immersive storytelling is the use of immersive technology such as virtual reality and 360 videos to tell stories. By using these immersive technologies, stories are more impactful as the individual experiencing the stories feel more engaged and feel like they are a character in the story themselves.
Games in the past have been used in various other ways other to just purely entertain their players. Games have been used to train, teach, engage and inform players. By working with game companies, research institutes such as universities can create games that engage and educate players. Game companies can combine pedagogy and key learning objectives from academics alongside game design principles and techniques to create games that educate players whilst providing a fun experience.
The Oil and Gas industry is an incredibly complex, controlled industry which deals with a large amount of health and safety guidelines and compliance issues. Oil and Gas companies spend large sums of money on training new and existing employees to make them familiar with equipment and facilities. There are many challenges those working in the oil and gas industry face and VR has proven to be an effective tool to tackle some of these challenges.
Augmented and virtual reality are currently two of the fast-growing technologies with more and more consumers using AR and VR applications on their mobile phones and other devices. Industries ranging from the construction industry to the aviation industry are using augmented and virtual reality technology in business applications. The restaurant and catering industries are no different with the use of AR and VR being slowly introduced in these industries. Let’s explore how AR and VR is being used to better visualise and design in the food industry.